2009A pickup truck and a bad recession
We started in the worst year to start anything. Plants along the ship channel were closing lines and clearing warehouses, and there was more good corrugated going into compactors than anyone could count. The first year was two people, one pickup, and a rented bay off Rankin Road — buying boxes nobody wanted and selling them to processors who could not justify new stock.
2011The first grading line
For two years we sold boxes the way everyone else did: by the pallet, sight unseen, and argued about condition afterwards. In 2011 we built a proper grading line and wrote the six-point inspection down. Sales dropped for a quarter because we were now telling people their boxes were Grade B. Then they came back, because a customer who gets the grade they paid for orders again.
2013Moving to E Richey Rd
The Rankin Road bay could hold about 900 boxes. We moved to the current yard on E Richey Rd, just off I-45 north, because it put a truck within same-day reach of Harris County, Montgomery County and the ship channel without touching the 610 loop at rush hour. That decision has done more for our freight costs than any negotiation since.
2015We stopped answering the phone
Genuinely the most controversial thing this business has ever done. We were quoting on the phone, misremembering the numbers, and re-litigating the same order three times. So we took the number off the website and put everything in writing. We lost a handful of customers who wanted to talk. We kept the ones who wanted a document they could forward to purchasing.
2017Baling, and the honest number
We had been sending scrap fiber to a third party and never seeing the ticket. Bringing baling in-house meant we could put a certified weight in front of a customer the same day. It also meant discovering that roughly a third of what customers labelled scrap was still a working box — which changed how we buy, permanently.
2019First closed-loop pool
A resin compounder in Pasadena asked whether we could just keep their boxes circulating instead of selling them new ones every month. We sized a pool, built a swap route, trained their dock team on where to put a box knife, and their packaging spend fell by just over half in two cycles. We have been running loops ever since.
2021The fabrication table
Baling boxes with three good walls always felt wasteful. We put in a cutting table and started making dividers, layer pads and pallet caps from recovered board. It began as a way to use scrap and turned into a line of business, mostly because short runs of 50 to 500 pieces are miserable to buy new and easy to make from board we already own.
2023Publishing the playbook
We put the grading thresholds, the freight math, the wall-count derates and the whole specification logic on the website, free, including the parts a salesperson would normally hold back. The reasoning was straightforward: our advantage is a yard full of graded stock in Houston, not an information gap.
NowSix stations, one loop
Recover, grade, recondition, redeploy, refabricate, recycle. Roughly 38,000 boxes graded a year, 94% of inbound volume kept in service or converted rather than landfilled, and lanes running north to Dallas, west to Austin and San Antonio, and east to the Golden Triangle.